Visual Resources Association Foundation (VRAF) Announces Can We Do That? Regional Workshop: March 13, 2020

The Visual Resources Association Foundation (VRAF) is pleased to announce that Can We Do That? Intellectual Property Rights and Visual Media will be held on March 13, 2020 at Occidental College in Los Angeles, CA. Can We Do That? Intellectual Property Rights and Visual Media is one of the four workshops being offered in the fifth year of the VRAF Regional Workshop Program. The VRA Foundation is grateful to the Samuel H. Kress Foundation for their continued support of this exciting opportunity to partner with cultural heritage and educational institutions.

How do I know whether something is protected by copyright? What is fair use and how can I apply it? What copyright exceptions are available for library or archival use? How can I clear a copyright? How do I navigate and negotiate licensing agreements? If you’ve asked yourself these questions, this workshop is for you! Aimed at providing real-world applications within the academic, archival, library, gallery and museum environments, we will use relevant case studies to explore issues such as educational and scholarly usage, securing academic publication rights (including for online use), creative reuse, fair use guidelines, VARA and moral rights, licensing from vendors and rights holders, and the public domain. Participants will also be introduced to tools and resources to help them and their constituents in making decisions regarding appropriate use and dissemination of visual media.   

Can We Do That? Intellectual Property Rights and Visual Media will be taught by Cara Hirsch, Deputy General Counsel at The Virtual Reality Company, a studio focused on the creation of content for virtual reality film and other experiences. At VRC, Cara oversees all intellectual property matters relating to the company’s business. She is the former Associate General Counsel at the Solomon R. Guggenheim Foundation, where she supported Guggenheim’s legal affairs in a wide variety of areas including intellectual property. Prior to the Guggenheim, Cara was Deputy General Counsel for Artstor, a nonprofit organization whose mission is to use digital technology to enhance scholarship, teaching, and learning in the arts, humanities and other fields. Among her duties at Artstor, Cara collaborated in refining Artstor’s intellectual property and other legal strategies for the organization. She also supervised the rights review and clearance process for media collections in the Artstor Digital Library, a digital image resource that makes available to nonprofit institutions over 1.7 million digital images in the arts, architecture, humanities, and sciences. Cara also worked as an Associate at the law firms of Weil, Gotshal & Manges LLP and Andrews Kurth LLP, where she practiced in the field of intellectual property. She served as Co-Chair of the Intellectual Property Rights Committee of the Visual Resources Association from 2011-2014. Cara received her J.D. from Fordham University School of Law and her B.A., with distinction, from the University of Michigan at Ann Arbor. 

Registration for Can We Do That? Intellectual Property Rights and Visual Media is now open.  The fee for the workshop is $125. For more information about the workshop and to register, visit here. If you have any questions about registration, please feel free to contact Beth Haas, VRAF Director, For questions about the venue, please contact Anne Mar, Assistant College Archivist/Metadata Specialist,